SEO Houston Services for Growth Businesses!

SEO Houston Services - search engine optimization

The Art & Science of Search Optimization

Search engine optimization, also known as SEO to the professionals, is the process of creating quality content for the search engines (SEs) and then distributing it on the web to bring the search traffic to the website. Search engines are unable to read images and videos, though some algorithms enable them to read texts within flash but the corresponding results are still not known for sure.  Therefore, tagging content as alt-tags to describe the images and videos is a good idea for search engines to identify the content.  SEO Houston Services – we analyze both within your website the content for optimization and outside audit of what Google, Yahoo and Bing has found and associated with your website.

If you have to use flash in the intro page, make sure you embed the flash file in HTML page, so that it becomes easy for the search engine to read the content.  If your website is still not ranking on the top pages, ask yourself whether your website offers rich and unique information to the visitors compared to the other competitors websites?  If the answer is NO, Peer365 is here to help you rank high on Google, Yahoo and Bing search engines.

Houston SEO Services

SEO Houston Services

Content is Ultimate for Search Ranking

At Peer365, we have a team of talented writers who can create superior content for your website that offers great information to your visitors. Our content writers write content using your targeted keywords, in a manner that it’s not overdone.  Additionally, the content is written to convert the reader into leads and sales for your business – this is often something most content provider miss.   The search engine algorithms are so designed that they can differentiate between quality content and content created to just to rank websites for search traffic.  Google introduced Panda, Penguin and Hummingbird search algorithms to penalize such website content.  Search engines prioritize information-rich websites like social networks, newspaper and magazine related websites, and broadcast media over websites that are solely designed to sell products or services, unless they provide relevant helpful information to the consumer seeking them.

Along with creating great content, it is essential to get them linked with reputed and trusted websites, this process is called link building service or information distribution services. This process needs to be done with significant care and quality execution or again the site can de-ranked.  When distributing quality content and links to credible site, this increases the trust factor of your website and then increases your exposure by bringing your website to the top page of many keywords.  This is why we as SEO Houston services Company, we focus on is,“Quality Content for your website”.

Ethical SEO - SEO Services Houston

We do Ethical SEO for your Business Website

Ethical SEO – people relate SEO with the technique to earn lot of links from relevant as well as irrelevant sites.  But the truth is SEO is all about directing quality traffic towards a particular website, after which that traffic can be converted into prospective customers.  Links and anchor texts are important, only if they serve the purpose of driving traffic to your website.  Creating random links with keywords can harm the ranking.  Many of the old process of link building is risky and SEO Companies promting them can harm your website from getting to the top pages.

Links from irrelevant websites will only ruin your website’s reputation and the search engines would push it down on the SERPs. Many websites indulge in Black Hat SEO techniques like creating doorway pages, domain hijacking, etc which don’t add any real value and ultimately get them penalized. The search engine algorithms are updated on a regular basis to identify such malpractices.

At SEO Houston, we don’t take part in such techniques and abide by the rules set by the top Google, yahoo and bing. We only do what is ethical for long-term website SEO ranking for our clients. Our clients get benefits of proper SEO techniques that we apply for maximum website search traffic exposure. Our Houston SEO services team builds content and links to keep our clients on top of high quality search traffic bring them new customers everyday.

SEO Houston Services - Local Directories Help in Ranking

Local Directories Help in Ranking

Search engines crawl the local and global directories on a regular basis and follow the links. The two most reputed directories “Open Directory” (DMOZ.org) and “Yahoo Directory” (https://business.yahoo.com/), have human editors who evaluate the site’s content before approving them. Getting your website listed on Open Directory Pages (DMOZ or ODP) is totally free and once your website is listed, thousands of other directories will follow your website.

It is recommended to submit a website to the highest level category and then to the regional category if you qualify. Ideally the submitted websites get listed within 2 weeks and get crawled on a regular basis.

SEO Houston Services - Local Directories Help in Ranking - SEO techniques black-hat-white-hat-seo-search-engine-optimization

Other SEO techniques that we use are:

  • Writing clean HTML codes that are easy for the Search Engine to read.
  • Social media posting – creating relevant content and posting on the major social media networks.
  • Obtaining inbound links from relevant websites

Our team of search engine optimize constantly upgrade themselves with the search engine updates to keep up with the new techniques that will rank websites higher.

SEO Houston Services - Top SEO Ranking Company

Hire A Top SEO Ranking Company

None of the top search engines sell SERPs, though you can user pay-per-click advertising to be positioned in the top pages. PPC refers to the advertising plan where you pay only when a visitor clicks on your link. There are other paid plans which you can use.  Marketing Agency Peer365 is a Google AdWords Partner – so we can help bring better results from your paid ads in conjunction with organic search traffic.  We recommend this to give our clients the maximum qualified search traffic to flow through to the website for customer acquisition.

We are professional Houston SEO services Company, we can help you can position your website at the top search pages with maximum qualified search traffic, even if you have limited marketing budgets.  At Peer365, we offer the best marketing exposure for your marketing budget – call us to discuss your specific marketing needs.

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